Search Engine Optimization (SEO)

How to Write a Press Release for SEO

Press Releases, when written properly, will rank on the first page of Google and Yahoo! News results – for a time. It is what happens afterwards, however, that makes them so valuable. Once your press release has lost its time-restrictive relevance, it will fail to show up in the News Section of your favorite search engine. The links that are embedded in the body of the release, however, will still continue to pass value, long after the release has lost its relevance.

The Importance of Staying on Schedule

When it comes to SEO, timing is everything. Just like with radio, television or even print ads; marketing your company online needs to be done in advance of busy seasons. Before you consider optimizing your site; take into account the timing of it all.

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